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New Book for Entrepreneurs, Inventors and Small Business Outlines a Plan to Achieve Market Success

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11 December 2003, 1:14pm ET

SAN DIEGO, Dec. 11 /PRNewswire/ -- Whether it's a new product idea or service, inventions abound. Coming up with the idea is one thing, getting it to fly is another. In his new book, "Product Idea to Product Success: A Complete Step-by-Step Guide to Making Money from Your Idea," author Matthew Yubas ( http://www.productcoach.com/) offers readers a comprehensive, complete, practical, and easy-to-understand guide to the process of bringing an invention to market.

Anyone with a great idea for a new product or service can benefit from this book. Written in an engaging and conversational style, "Product Idea to Product Success" is filled with examples and real-world advice as Yubas takes readers through a step-by-step process to get from idea to finished product. Yubas even provides a method for determining whether a market exists before investing time and money on a product or service, and then gives readers ways to brainstorm new ideas for future inventions. "Product Idea to Product Success" is an educational and thought-provoking mix of quizzes, surveys, marketing plans formats, and everything else readers will need to launch their ideas.

Yubas fills "Product Idea to Product Success" with sound advice and cost- effective solutions, which, if followed carefully, are almost guaranteed to produce success. This book will become a valued guide to new and experienced inventors and entrepreneurs alike.

Review Information: Title: Product Idea to Product Success A Complete 
Step-by-Step Guide to Making Money from Your Idea Author: Matthew Yubas, B.S., 
M.B.A. ( http://www.productcoach.com/ 
) Publisher: Broadword Publishing ( http://www.broadword.com/ 
) ISBN: 0-9725521-0-3 LCCN: 2003111239 Genre: Non-Fiction, Business, Entrepreneurship, 
Inventing, Marketing Length: 320 pages Price: $24.95 

This release was issued through The Xpress Press News Service, merging e- mail and satellite distribution technologies to reach business analysts and media outlets worldwide. For more information, visit http://www.xpresspress.com/

SOURCE 
Matthew Yubas -0- 12/11/2003 /EDITORS' ADVISORY: For media information, cover 
image, and a free review copy:  
http://www.productcoach.com/pressroom/  /CONTACT: Web site: http://www.productcoach.com/ 
http://www.xpresspress.com/ / CO: Broadword 
Publishing ST: California IN: BKS PUB SU: PDT KH-KW -- FLTH018 -- 5606 12/11/2003 
13:14 EST http://www.prnewswire.com/